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Understanding Michael Porter: The Essential Guide to Competition and Strategy

Title Understanding Michael Porter: The Essential Guide to Competition and Strategy
Author Magretta, Joan Find more by Author
Genre BUSINESS & ECONOMICS / General
Audience Adult
Book Description Michael Porter’s contributions to the business world redefined how managers see competition and strategy, but his legendary frameworks are often misunderstood. Here Joan Magretta, Porter’s former editor at Harvard Business Review, synthesizes the key tenets of Porter’s work and explains the intricate relationships between them. With this invaluable guide, listeners will learn to apply Porter’s ideas—competitive advantage, the value chain, and five forces—with confidence and skill.

eAudio

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Narrator Synnestvedt, Erik Find more by Narrator
Publisher Recorded Books, Inc.
Release Date APR 12, 2012
ISBN 9781464026775
Language English
File Size 126 MB
Duration 06:04:15 {hh:mm:ss}

  • Introduction (00:00:33)
  • Introduction (00:05:04)
  • Introduction (00:19:37)
  • Chapter 1 (00:29:27)
  • Chapter 2 (00:42:39)
  • Chapter 3 (00:47:34)
  • Chapter 4 (00:45:46)
  • Chapter 5 (00:36:27)
  • Chapter 6 (00:27:48)
  • Chapter 7 (00:40:25)
  • Epilogue (00:03:48)
  • (00:42:39)
  • (00:22:25)
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